Edgbaston Stadium

Edgbaston Stadium named as one of Top 50 Meeting Venues in Europe

Edgbaston Stadium, home to Warwickshire County Cricket Club, has been named as one of the Top 50 Meeting Venues in Europe by Venue Directory.

Ranked 49th out of 44,000 venues across the UK and Europe in the inaugural list of best meeting venues from Venue Directory, the Stadium is the only Midlands sporting venue to be announced as part of the list, recognising its exceptional venue credentials and partnership-first approach.

The ranking secures Edgbaston Stadium’s coveted spot on the globally recognised ‘Top 50 Meeting Venues’ list on the Venue Directory platforms. Its inclusion reflects its commitment to delivering exceptional corporate event experiences and exceeding client expectations.

The inaugural list from Cvent-owned Venue Directory ranks top-performing Meetings, Incentives, Conventions and Exhibitions (MICE) hotels and venues that prioritise planner collaboration to ensure business event success.

Angela Sanders, Head of Conference and Event Sales at Warwickshire CCC, said, “This is fantastic recognition for Edgbaston Stadium and we’re incredibly proud to be named as one of the Top 50 meeting venues in Europe. This is reflective of our strong-held commitment to consistently deliver the best guest experience, whether that be through meetings, events or conferences.

“As the home to Warwickshire Country Cricket Club, Bears and Birmingham Phoenix, our world-class sporting heritage alongside outstanding stadium facilities, allows us a unique position that attracts visitors and delegates from across the globe. As a Midlands-based business, we are proud to be a world-leading venue and hope this announcement helps to further showcase the brilliant strengths and spirit of our region.”

Jason Gutteridge, Director of Sales and Operations at Venue Directory, said, “Being included in Venue Directory’s Top 50 Meeting Venues list is a notable recognition that showcases a venue's ability to engage with planners and provide exceptional service standards for MICE and corporate events.

"Attendee expectations are higher than ever, and event organisers, with limited resources, seek collaboration with venues that understand their client needs, offer competitive pricing, demonstrate responsiveness, and foster trusted relationships. Congratulations to Edgbaston Stadium on achieving this remarkable recognition."

Edgbaston Stadium offers a range of eleven event spaces available for conferences, banqueting, meetings and hospitality, catering for up to 800 delegates.

Edgbastons Business Development Manager Ros Wilson Ranked in top 100 Sales Infuencers

Congratulations to our Business Development Manager, Ros Wilson, who has been named as one of the Top 100 Sales Influencers by #NCS25  

Ranked using data from social media, rather than by votes or opinion, we're incredibly proud that Ros placed 56th among sales experts from across the country.

Well done Ros on a fantastic achievement!   

Edgbaston Stadium Extends Partnership with PSP as Official AV Providers

PSP has renewed its agreement with Edgbaston Stadium, securing a further two years as the venue’s Official AV Provider. This extension builds on an already successful 18-month partnership during which PSP has delivered technical support across a wide range of events. It reflects the strength of the relationship between the two teams and a shared commitment to providing high-quality event experiences for clients and guests at the stadium.

“We are thrilled to extend our partnership with Edgbaston Stadium as their Official AV Provider for another two years. Over the past 18 months, we’ve thoroughly enjoyed working alongside the fantastic team at Edgbaston, delivering some unforgettable events. With the planned redevelopment of two stands and the addition of a 146-room Radisson RED hotel, the stadium is entering an incredibly exciting new chapter and we’re proud to be part of it,” said David Woodcock, Managing Director at PSP.

Since being appointed as Edgbaston’s AV partner, PSP has supported a wide range of events at the stadium. The team provides all aspects of technical delivery on site, working closely with the Edgbaston Events team and their clients to ensure each event runs smoothly.

Adam Lowe, Commercial Director at Edgbaston Stadium said, “PSP have proven to be a valued extension of our Edgbaston team, and to move forward with them in an exciting period of development for the stadium is testament to our partnership.

“Our shared commitment to providing high-quality experiences and events is a true reflection of our dedication to making Edgbaston a world-class venue, and our collaborative approach on this is something that we look forward to continuing over the next two years.”

The renewed agreement enables PSP to continue supporting Edgbaston’s diverse events calendar — from conferences and awards dinners to matchday press conferences. PSP’s focus remains on delivering clear communication, dependable service, and tailored technical solutions to meet the needs of every event.

Edgbastons Head of C&E Sales Joins Stadium Experiences Leadership Team

Stadium Experience has grown it’s Leadership Team by welcoming two new faces – Angela Sanders from Edgbaston Stadium, and Helen Tully from Norwich City FC.  They join a team of experienced industry volunteers who guide the management of Stadium Experience – a not-for-profit association, which now works with over 70 major football, rugby and cricket venues across the UK, and saw a 38% increase in venue membership in 2024.

About Angela Sanders…Angela has spent the last 20 years in the conference and events industry, working with top hotel brands like Hilton, IHG, and Copthorne, as well as venues such as etc.venues and Gloucester Rugby.  Now, as Head of Conference and Events Sales at Edgbaston Stadium – home to Warwickshire County Cricket Club, Birmingham Bears, and Birmingham Phoenix – she is passionate about creating exceptional event experiences.  Working closely with Edgbaston’s catering partner, Compass, Angela ensures that events not only deliver outstanding service but also offer high-quality experiences.  With a deep passion for revenue, data, and industry trends, Angela is committed to helping stadia understand the value of revenue optimisation and how data-driven decisions can drive success.  

Angela commented: “I’m incredibly thankful to join the Stadium Experience leadership team. At Edgbaston, we truly value our membership and are committed to making the most of the opportunities it provides. I look forward to working closely with fellow members, particularly in supporting them on revenue strategies and sharing valuable insights on data trends, which I gain from the benchmarking platform Venue Performance. By leveraging this data, I hope to help stadia make informed decisions and maximize their potential.”Collette Salmon, Chair of Stadium Experience, said: “We are thrilled to welcome both Angela and Helen into our Leadership Team.  They bring a wealth of experience and knowledge, and help grow our team as the wider membership continues to grow significantly.  Stadium Experience was founded 23 years ago with just 5 clubs, aiming to share best practice and network with like-minded professionals.  Today, this ethos continues with over 70 venues now part of the Stadium Experience family.  It’s great to bring new and knowledgeable people into our team, to continue driving our association forward and seeking out new opportunities for all of our stadium venue members.”

Discover Edgbaston’s New Look Executive Boxes

At Edgbaston, we’re always evolving to ensure our event spaces are modern, bright, and adaptable to your needs. We’re excited to unveil our newly refurbished Executive Boxes—now transformed into stylish, high-spec meeting rooms.

These exclusive spaces offer the perfect setting for meetings, away days, and breakout sessions, complete with access to a private Executive Lounge. With sleek interiors and enhanced comfort, they’re designed to engage and inspire your delegates.

Come and see the transformation for yourself—now taking bookings.