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What is my hotel's comp set?

What is my hotel’s comp set?

Learn how to identify and monitor your comp set to increase revenue, boost bookings, and secure more events.

In a competitive market, knowing your true competitors—and how you measure up—is crucial for success. This guide gives venue professionals a clear framework to define, track, and outperform their comp set using actionable data and best practices.

Inside, you'll find practical tools and proven tactics to:

  • Build and refine your comp set
  • Benchmark your venue with real-time insights
  • Win more RFPs with smarter positioning
  • Improve revenue and grow MICE business
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